Bandai Namco with another flopper from a guaranteed IP
Following the Code Vein 2 disaster, Bandai Namco fumbles another easy win. Sword Art Online: Echoes of Aincrad features empty open worlds and exhausting, rigid gameplay.
Tea · tech · industry · games · snacks · rants
Tea, tech, industry, games, snacks, and whatever else I am into.
Sometimes that means a tea review. Sometimes it is a game with a ridiculous OST. Sometimes a company says something so daft that I have to write 2,000 words about it. No professional vibes. If something is shit, shady or brilliant, I will say it.
Start here
Pinned because I said so
The tech industry is in frantic GenAI PR control
A new verified study of 6,000 executives proves Generative AI offers near-zero productivity benefits. Read why the tech industry is in frantic PR damage control.
Read the full piece ↗New rambling
Latest things I have written
What-Cha Vietnamese Dragon Cloud
My 4-star review of What-Cha's Vietnam Dragon Cloud green tea. This cool Ta and Long Jing hybrid packs a bold, structured bite and a brothy sweet finish.
Tokenmaxxing was the quickest reality check for out-of-touch corporate execs
Tech giants gamified burning millions of dollars on AI compute just to fake productivity. Here is a look at the absolute stupidity of the tokenmaxxing trend.
A $3.6 billion USD company
After a decade of unhinged mismanagement, Bungie is firing half its staff. Destiny 2 is over, and Marathon's disastrous Season 2 proves Sony bought a flop.
Another AAA live-service crown jewel from Sony, everybody
Marathon just had its Season 2 free week and the SteamDB numbers are pathetic. Sony and Bungie are watching their big-budget live service walk off a cliff.
The rest of the mess
Pick a rabbit hole.
Tea, games, food, tech and whichever company has embarrassed itself this week.
Tech & industry
The business is often worse than the product.
AI, platforms, labour, ownership, bad management, games, policy and whatever nonsense the industry is trying to normalise.
All the tech and industry posts →